4,200+ Media OutletsNational, trade & local reach

24-Hour TurnaroundWritten, approved, distributed

98.4% Placement RateGuaranteed publication, or it’s free

Press Release Writing & Distribution

Press releases that get picked up — not just published.

Z.S Advertising Agency writes, optimizes, and distributes your news to 4,200+ media outlets — national wires, trade press, and local markets — with guaranteed placement and a 24-hour turnaround.

12,400+Releases Distributed
312MMonthly Readership Reach
48 hrsAverage First Pickup
4.9 / 5Average Client Rating

Now syndicating to outlets including

Associated Press Yahoo Finance MarketWatch Business Insider TechCrunch Forbes Bloomberg CNBC USA Today Morningstar Benzinga Nasdaq Kiplinger Insider

Why Z.S

The old PR agency model, rebuilt for speed.

Traditional firms charge retainer fees for the same wires we use — with a fraction of the transparency. Here is the honest comparison.

Comparison
Traditional PR Firms
Z.S Advertising Agency
Starting cost
$2,500+ per release, plus retainers
From $149 per release, no retainers
Turnaround
5–10 business days
24 hours, writing to distribution
Distribution reach
~200 hand-picked pitches
4,200+ outlets across national & trade wires
Placement guarantee
None — best-effort pitching
98.4% guaranteed placement, or your money back
Contracts
6–12 month retainers
None — pay per release, scale anytime
Reporting
Monthly PDF summaries
Real-time dashboard with live pickup tracking

See How Pricing Compares

What you get

One service. Every step of the release lifecycle.

Six connected capabilities, sequenced from first draft to final report — follow the dots.

Expert AP-Style Writing

Former wire editors craft your release with a journalist’s eye — strong lede, quotable copy, and the structure editors expect.

Nationwide Wire Distribution

Simultaneous syndication to 4,200+ outlets — national wires, 190+ trade verticals, and targeted local markets in all 50 states.

Guaranteed Placement

A 98.4% placement rate backed by a written guarantee. If your release doesn’t run on the agreed outlets, you don’t pay.

SEO-Optimized Copy

Keyword-mapped headlines, schema-ready markup, and Google News indexing so your release keeps earning search traffic for months.

Real-Time Analytics

Track every pickup, impression, and backlink as it happens from a single dashboard — no waiting for end-of-month PDFs.

Dedicated Strategist

A named contact who knows your brand, advises on timing and embargoes, and responds within one business hour.

Pricing

Transparent tiers. No retainers. No surprises.

Three tiers, one path — each dot is a level of reach. Move up whenever your news demands it.

Starter

$149 / release

For first announcements and local visibility.

  • Professionally written release (up to 450 words)
  • Distribution to 1,500+ regional outlets
  • Online posting with permanent live link
  • PDF pickup report within 72 hours
  • One round of revisions
Start with Starter
Most Popular

Growth

$349 / release

Full national reach for launches and funding news.

  • Senior-written release (up to 700 words) with quote development
  • Distribution to all 4,200+ outlets, incl. Google News
  • SEO keyword mapping & schema markup
  • Real-time analytics dashboard access
  • Two rounds of revisions, 24-hour turnaround
  • 98.4% placement guarantee
Distribute with Growth

Enterprise

Custom pricing

For teams shipping news on a recurring schedule.

  • Unlimited releases with volume pricing
  • Dedicated account strategist & embargo planning
  • API access & white-label reporting
  • Multilingual translation (12 languages)
  • Quarterly coverage strategy reviews
Talk to Sales

All tiers include our written placement guarantee. Questions? Contact our team.

Agency & Reseller Program

Resell press distribution under your own brand.

Marketing agencies, consultants, and media buyers use Z.S as their white-label distribution engine. Set your own client pricing, keep up to 30% margin, and manage every release from a single partner dashboard.

  • White-label reports and live links with your logo
  • Up to 30% reseller margin, paid monthly
  • Client workspaces with role-based access
  • Priority strategist support for partner accounts
Explore the Partner Program

Client results

Trusted by founders, marketers, and agencies.

“Z.S took our Series A announcement from first draft to pickup on Yahoo Finance and three trade wires in under 48 hours. Our inbound demo requests doubled that week.”

Maya EllisonVP of Marketing, Nova Robotics

“As a two-person retail brand, we could never afford a PR firm. The Growth tier got our flagship opening covered in four local markets and one national outlet — for less than a single ad campaign.”

Daniel OkaforCo-founder, Cedar & Finch

“We white-label Z.S for eleven of our retainer clients. The partner dashboard and branded reports make it look like we built the whole operation in-house.”

Priya RamanManaging Director, Blue Fern Media

FAQ

Answers before you ask.

How fast will my press release be written and distributed?

Standard turnaround is 24 hours from your completed intake brief: roughly 12 hours for writing and your review window, then same-day syndication once you approve. Enterprise clients can request same-day rush service.

What does “guaranteed placement” actually mean?

Every tier includes a written guarantee that your release will be published on the agreed outlet set — a minimum of 1,500 placements on Starter and the full 4,200+ network on Growth and Enterprise. If we fall short of the agreed number, you receive a full refund for that release. Our current placement rate is 98.4%.

Which outlets will carry my release?

Our network spans national wires and major portals such as Yahoo Finance, MarketWatch, and Business Insider, 190+ trade verticals (technology, healthcare, finance, retail), and local outlets in all 50 states. Growth tier releases are also indexed by Google News. You receive an itemized pickup list in your dashboard.

Can I supply my own draft instead of using your writing service?

Yes. You can submit a completed draft and we will run it through our editorial desk for AP-style compliance, legal-sensitive phrasing, and wire formatting at no extra charge. If substantial rewriting is needed, we’ll recommend the standard writing service before distribution.

How many revisions are included?

Starter includes one revision round; Growth includes two; Enterprise includes unlimited revisions until you approve. Additional rounds on lower tiers are available at $45 each. Nothing is distributed without your written sign-off.

What if I need releases on a recurring schedule?

Enterprise is built for cadence — monthly product news, earnings summaries, hiring milestones — with volume pricing that can bring per-release costs well below the Growth rate. Agencies managing multiple clients should review the partner program, which adds white-label reporting and reseller margins.

Still have questions? Contact our team — we reply within one business hour.

Your next announcement deserves real coverage.

Send us your brief today and your professionally written release will be live across 4,200+ outlets by this time tomorrow.